UNIQLO announces the launch of a special collection created in collaboration with French fashion icon Ines de La Fressange. The concept of UNIQLO LifeWear has always been to extend beyond fashion and to enrich lives. The 2014 Spring Summer lineup continues to pursue this mission, by partnering with French fashion icon Ines de La Fressange to offer a special collaborative line for women.
Rather than following trends, this collection offers clothing that Ines would wear. Specially designed to make women feel good and look beautiful, details such as the height of the waist line, opening of the neckline and the overall fit have been carefully refined through a long fitting process with Ines in order to create a perfectly balanced collection.
“The qualities important to me are beauty, originality, and elegance. The price doesn’t matter at all. The most enjoyable thing for me is the ability to mix and match styles, and my favorite items cover a broad spectrum from inexpensive to pricey. The potential to freely mix and combine many different items is a source of constant pleasure”, said by Ines.
Talking about his experience working with Ines, Naoki Takizawa, the Design Director of UNIQLO, said “I think that Ines has an immeasurable influence on the fashion world. She is loved by designers everywhere, and her comments as a model and co-creator of clothing give rise to the true nature of apparel. Talking with Ines, images of the next generation of clothing come to me naturally. We have combined that with UNIQLO’s LifeWear concept.”
The collection comprises four lines, “Petite Parisienne; Bleu, Blanc, Parisienne; Note Parisienne; and Souffle de Parisenne, which includes items such as caps, stoles, blouses and pants. Take a sneak peek at the Ines de La Fressange collection here: http://www.uniqlo.com/my/ines/index.html.
Exclusively at UNIQLO Fahrenheit88, the collection will be available in Malaysia from 28 March 2014. Selected lines will also be available at KLCC.
Luxurious clothes, and beyond” from UNIQLO and Ines
Ines’ charm lies in her universal style which is entrenched in refined feminine beauty but with a touch of mischievous playfulness. Her concept is Parisian chic, based on authentic quality and individual values, unconstrained by price or brand. It is a mixture of genres, utilising a wide range of items from luxury to vintage, for a universal appeal.
About Ines de La Fressange
Born into an aristocratic family in France, Ines de La Fressange forged a career as a fashion model, becoming Chanel’s star model from 1983 to 1990, as well as the muse of designer Karl Lagerfeld. In 1989 she was chosen by the French government as the likeness for a bust of Marianne, the symbol of the French Republic.
Ines is also active as a designer, journalist, author, and fashion consultant, and in 2010 was selected as a member of L’Oréal’s “Dream Team”. Her book Parisian Chic has been translated into 17 languages, with more than a million copies sold worldwide.
In 2013 Ines re-launched her own brand, INES DE LA FRESSANGE PARIS, and has been closely involved as creative director. The luxury lifestyle brand includes a wide range of products to create a truly Parisian style, from ready-to-wear apparel to interior decorations.
About UNIQLO and Fast Retailing
UNIQLO is a brand of Fast Retailing Co., Ltd., a leading global Japanese retail holding company that designs, manufactures and sells clothing under seven main brands: Comptoir des Cotonniers, GU, Helmut Lang, J Brand, Princesse tam.tam, Theory, and UNIQLO. With global sales of approximately 1.14 trillion yen for the 2013 fiscal year ending August 31, 2013 (US $11.62 billion, calculated in yen using the end of August 2013 rate of $1 = 98.36 yen), Fast Retailing is one of the world’s largest apparel retail companies, and UNIQLO is Japan’s leading specialty retailer.
UNIQLO continues to open large-scale stores in some of the world’s most important cities and locations, as part of its ongoing efforts to solidify its status as a truly global brand. Today the company has a total of more than 1,200 stores in 14 markets worldwide including Japan, China, France, Hong Kong, Indonesia, Malaysia, Philippines, Russia, Singapore, South Korea, Taiwan, Thailand, U.K. and U.S. In addition, Grameen UNIQLO, a social business established in Bangladesh in September 2010, opened its two first stores in Dhaka in July 2013. UNIQLO operates an integrated business model under which it designs, manufactures, markets and sells high-quality, casual apparel. The company believes that truly great clothes should be supremely comfortable, feature universal designs, are of high quality and offer a superb fit to everyone who wears them.
With a corporate statement committed to changing clothes, changing conventional wisdom and change the world, Fast Retailing is dedicated to creating great clothing with new and unique value to enrich the lives of people everywhere. For more information about UNIQLO and Fast Retailing, please visit www.uniqlo.com and www.fastretailing.com.