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SIN KWANG Optical Announces New Distribution Rights of Branded Eyewear in Malaysia
Police, Chopard, Lanvin, Ermenegildo Zegna, Furla and Escada
Sin Kwang today announced their new distributorship of branded eyewear in Malaysia. The group announced the appointment of Sin Kwang Optical as the new distributor for POLICE Sunglasses, Chopard, Ermenegildo Zegna, Lanvin, Furla and Escada in Malaysia which will be available at all leading optical stores in Malaysia.
Sin Kwang, which is now one of the distributors in Asia of De Rigo, is a leading group in the eyewear market that has an extensive wholesale distribution network in approximately 80 countries, mainly in Europe, Asia and the Americas, through 12 companies with 17 business divisions and over 100 independent distributors.
“We, at Sin Kwang are extremely proud to hold the rights to distribute De Rigo brands in Malaysia. We now have the distribution rights for Police, Chopard, Ermenegildo Zegna, Lanvin, Furla and Escada in Malaysia and we are looking to further expand our portfolio in the future and a profitable long term partnerhip with De Rigo “said Calvin Lim, Sales Director of Sin Kwang at the launch event.
The launch event held at the Double Tree Hilton Kuala Lumpur revealed POLICE Sunglasses 2012 take the stage in an exclusive fashion show, presenting their 2012 Collection. Defiant and bold, with its unmistakable style and its international reputation, POLICE has been one of the most famous examples of a lifestyle brand since the ‘80s, influencing everything surrounding it with its urban spirit.
Energetic, defiant, sexy, POLICE is the brand for powerful and magnetic personalities: fashion lovers, never fashion victims. The undisputed star of the collection is the blue-mirrored lens that made the brand so successful in the ‘80s and that is available in all models of the collection, for a very glam rock version.
In addition guests also previewed the 2012 collections by Chopard, Lanvin, Ermenegildo Zegna, Furla and Escada.
CHOPARD – 2012
“Luxury, femininity, sophistication”: these are the identifying features of Chopard’s 2012 Sunglass Collection. This collection, just like past ones, celebrates the combination between the refined design of glasses and the high jewellery creations of the Swiss Maison. The 2012 Sunglass collection draws inspiration from the exclusive details of the IMPERIALE watch collection: a feminine, refined, modern and timeless collection where elegance is conveyed by the combination between simplicity and exclusivity.
ERMENEGILDO ZEGNA 2012
A 100-year history of couture and male luxury, of passion for exclusive materials and for very high quality, of constant commitment to innovation: these are the distinguishing features of Ermenegildo Zegna’s style. The new glasses bring back to the daily life of an indispensable accessory, the style of a contemporary and cosmopolitan man.
ESCADA 2012
Spring/Summer 2012 collection offers the ESCADA woman design innovation and luxurious sensuality. Inspired by the cool glamour, sensual femininity and modern elegance of the ESCADA fashion and the accessories, the Sunglasses Collection offers easy chic styles embellished with vintage and very sophisticated details.
LANVIN 2012
The Lanvin Maison in partnership with the De Rigo Group, presents its first men’s and women’s eyewear collection, developed under the creative guidance of Alber Elbaz. In keeping with the traditional style of the Maison, this exclusive line of sunglasses combines couture details with industrial aesthetics and with a mix of both retro and contemporary features. The geometric shapes of styles, either round or square, are reinvented in a palette of colors that is particularly rich in contrasts and shades.
FURLA 2012
For next Spring-Summer 2012, Furla takes us on a journey across the Mediterranean with sunglasses that draw inspiration from the world of nature, from its shapes and colors.The new models feature details taken from the Furla world. The color palette is rich with intense shades such as coral red and sea blue, matched with the warm tones of the earth. Perfectly in tune with the brand’s bags and accessories collection, the new styles from Furla are designed for a dynamic woman who likes travelling. Wide shapes, with clean and essential lines, revealing the brand’s close attention to detail.
