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McLaren Kuala Lumpur today announced an exclusive collaboration with Meridian to reward selected buyers of the McLaren 650S with a critically acclaimed home audio system that perfectly complements their discerning lifestyle. The first five buyers to book a new McLaren 650S between 13 May and 14 June 2015 will receive a very special personalised Meridian home audio system.
“McLaren enthusiasts expect nothing but the best and are constantly in pursuit of the finer things in life. Understanding our customers and offering them only the best to heighten their lifestyle has always been our utmost priority. This collaboration is part of our constant focus on excellence in all things connected to the McLaren lifestyle – both in their cars and at homes,†said Syed Ahmad Muzri Syed Faiz, General Manager of McLaren Kuala Lumpur.
Meridian is a UK based manufacturer of high-performance audio and video solutions recognised globally for its exceptional sound quality and stunning product design. Meridian systems are part of permanent collections at the V&A in London and MOMA, New York and have also won an unprecedented three British Design Council awards.
“No stranger to McLaren, Meridian entered the high end automotive scene through our partnership with McLaren Automotive in 2008. Meridian has since developed two stunning stereo and surround systems that are now available for the McLaren 12C, 12C Spider, P1, 650S, 650S Spider and the 675LT. We are excited to collaborate with McLaren on this unique offer that presents a few lucky owners with an opportunity to experience the best of British design and performance, both in their home and on the road!†said Rayner Sheridan, Meridian’s Director of Marketing.
The Meridian Control 15 Music Server with Special Edition DSP7200 loudspeakers embodies the finest in true high-fidelity musical reproduction available today and is the perfect counterpart to the automotive excellence that is the McLaren 650S.
The DSP7200 loudspeakers deliver the exceptional performance that mark Meridian’s Special Edition loudspeaker range and are a fine example of Meridian’s DSP Digital Active Loudspeaker philosophy. The Special Edition DSP Loudspeaker Range is the result of Meridian’s on going research into how we, as humans, “hear†sound. These findings dictated improvements that have led to the loudspeaker’s lifelike performance. The Special Edition DSP Loudspeakers are the best sounding loudspeakers Meridian have ever created – and matched with the all-embracing Meridian Control 15 Music Server epitomise the very best available in quality music systems.
For this unique promotion, terms and conditions apply and vehicles must be registered by 30 June 2015. For more information please contact McLaren Kuala Lumpur at +6019 339 6888.
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About McLaren Kuala Lumpur
McLaren Kuala Lumpur is the sole distributor of the iconic British brand of high-performance sports cars in Malaysia. Owned and operated by Sime Darby Auto Britannia, a wholly owned subsidiary of Sime Darby Motors, McLaren Kuala Lumpur’s flagship show gallery is located at the Ground Floor of Menara Mudajaya in Mutiara Damansara, and supported by its service center in Temasya Industrial Park in Glenmarie.
McLaren Kuala Lumpur is currently retailing the enthralling 650S; limited numbers of the 12C and 12C Spider; and the McLaren P1â„¢.
For more information, please call +6019 339 6888, log on to our website at www.kualalumpur.mclaren.com or visit us on Facebook at www.facebook.com/mclarenkualalumpur.
About McLaren Automotive
McLaren Automotive is a British manufacturer of luxury, high-performance sports cars, located at the McLaren Technology Centre (MTC) in Woking, Surrey. In the Middle East, the company’s regional head office is located in Bahrain, home to the company’s principal shareholder, Mumtalakat. The region has a network of highly qualified and experienced McLaren retailers, located in the Kingdom’s of Bahrain and Saudi Arabia, Kuwait, Qatar and the United Arab Emirates.
Following the company’s global launch in 2010, McLaren Automotive launched the groundbreaking 12C and 12C Spider and, in keeping with its plan to introduce a new model each year, recently unveiled the McLaren P1™. The brand continues to expand, operating through a dedicated global network of retailers in every major automotive market.
McLaren Automotive Technical Partners
In the development, engineering and manufacture of its range of innovative and highly acclaimed sports cars, McLaren Automotive has partnered with world leading companies to provide specialist expertise and technology. These include Akebono, AkzoNobel, ExxonMobil, Pirelli, SAP and TAG Heuer.
Designed for the track; Developed for the road
The connection between Formula 1 and road cars at McLaren is a natural process of experience, knowledge, principles and process transfer. Through the integration of 50 years of Formula 1 racing expertise and knowledge, and 20 years of heritage in producing landmark sports cars, McLaren Automotive designs, develops and builds the technologically advanced, groundbreaking and no compromise 12C and 12C Spider.
McLaren has pioneered the use of carbon fibre in vehicle production over the past 30 years, and since introducing a carbon chassis into racing and road cars with the 1981 McLaren MP4/1 and 1993 McLaren F1 respectively, McLaren has not built a car without a carbon fibre chassis. Visit www.mclarenautomotive.com for more details.
About Meridian Audio
Meridian Audio, based in Cambridgeshire, UK, was founded in 1977 by two music lovers: psychoacoustics expert Bob Stuart and design engineer Allen Boothroyd. With almost 40 years of innovation and development of consumer home entertainment systems offering exceptional performance, Meridian Audio is recognised as a world leader in high-quality audio and video reproduction. Meridian developed the world’s first audiophile CD player, digital surround controller and digital loudspeaker; and the MLP lossless packing system included in Blu-ray Disc. The company’s award-winning optical disc players, DSP loudspeakers, video systems, streaming and personal audio products are unique in the industry, maintaining a super-quality digital signal from the studio to the home, using advanced digital signal processing to deliver natural sound and crystal-sharp images.
In 2008 Meridian entered the world of automotive with its partnership with McLaren Automotive. Drawing from its expertise in the home entertainment sector, Meridian developed two stunning stereo and surround systems for the McLaren 12C, 12C Spider and P1. The in-car system for the Range Rover Evoque signalled Meridian’s partnership with Land Rover in 2010. The following year Meridian extended its automotive partners to include Jaguar, launching in the XJ Ultimate. In 2012 Meridian introduced its innovative Signature Reference Sound System in the All-New Range Rover. This is the world’s first 3D in-car surround, which redefines in-car audio possibilities by applying Meridian’s unique technologies such as Trifield 3D, setting new standards in the automotive world. Visit: www.meridian-audio.com
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