Budiey
Fashion Avenue brings all things vogue and trendy
Highly anticipated new precinct now open in Pavilion KL
Fashionistas and shopaholics rejoice as Pavilion Kuala Lumpur, the world’s premier shopping and lifestyle destination, brings yet another exciting addition to its retail offering – Fashion Avenue. With more than 30 new stores, five of which (Sacoor Brothers, La Martina, Hackett, Denim & Supply Ralph Lauren, Jo Malone) are making their debut in Malaysia, Fashion Avenue is set to ignite shopping senses!\
Grand Opening of Fashion Avenue precinct by L-R Philip Ho, CEO of Pavilion REIT; Dato’ Lee Tuck Fook, Executive Director of Pavilion REIT and Joyce Yap, CEO Retail of Pavilion KL
Speaking at the launch, Dato’ Lee Tuck Fook, Executive Director of Pavilion REIT Management said, “Conceptualised as an epicentre of all things vogue and trendy, Fashion Avenue is a stylish convergence of fashion, cuisine and lifestyle, designed to meet the market demands of both shoppers and visitors.”
Housing more than 30 new outlets, Fashion Avenue features a mix of high fashion such as designer wear, shoes, bags, accessories, timepieces, beauty and personal care. Nine international brands are opening their first stores in Malaysia – Sacoor Brothers, La Martina, Hackett, Denim & Supply Ralph Lauren, Jo Malone, Armani Jeans, Longines, Luxenter and AESOP will bring much anticipated chic styles and trends to Kuala Lumpur city.
These brands will further enhance Pavilion KL’s 360-degree retail offering, amplifying the mall’s market leading competitive edge. The additions will also complement the other six precincts currently in the mall – ‘Couture Pavilion’ home to luxury and designer boutiques; ‘Connection’ the hub for leisure and chill out sessions; ‘Seventh Heaven’ a beauty and wellness sanctuary for men and women; ‘Tokyo Street’ a unique retail experience celebrating Japanese food, arts and culture; ‘Gourmet Emporium’ with a host of culinary delights to satisfy all cravings; and ‘Centre Court’ the heart of Pavilion where celebrations and festivity take place. This creates a truly holistic sensory experience, presenting Pavilion KL’s offering of more than 500 stores!
Fashion Avenue offers good accessibility with a dedicated entrance from Jalan Raja Chulan. Visitors can enjoy taxis and tour busses right to the precinct’s doorstep. Purpose-built and carefully designed, visitors’ comfort is given priority with the precinct’s dedicated escalators, restrooms and concierge for hospitality.
“As an innovative and forward-planning hub for all things retail, lifestyle, culinary and indulgence, we always seek to enhance the tenant mix to stay ahead of market and trends. This continual rejuvenation via the development of new precincts such as Tokyo Street and now Fashion Avenue, is one of the main reasons for our unrivalled success.
The demand for quality retail space in a central location like Bukit Bintang and our continuous evolution in meeting it, is also what keeps us at the forefront of innovation in the retail industry,” added Dato’ Lee.
For more information, kindly contact Pavilion KL’s Concierge at 03 2118-8833 or check real-time updates on Facebook @ http://www.facebook.com/PavilionKL or Twitter at @Pavilion_KL.
Fashion runway showcase at the Grand Opening of Fashion Avenue Pavilion KL
International brands Sacoor Brothers, La Martina, Hackett, Denim & Supply Ralph Lauren, Jo Malone, Armani Jeans, Longines, Luxenter and AESOP open their first Malaysian store at Fashion Avenue Pavilion KL
