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Sacoor Brothers has launched the ICONYC line: essential pieces that will live forever in any man’s wardrobe and will never go out of style, season after season, year after year. This new line, designed solely for men, with the objective of offering a variety of choices based on high value propositions that are always in fashion.
The genesis of the ICONYC line comes from the conciliation of three concepts that make it unique: the “Must Have”, essential pieces in any wardrobe without which a contemporary man will not be able to live without, the “Fair Deal”, priced at consistent values throughout the year, and “The Sacoor Brand Essence,” since brand values are clearly found in every piece of the line.
The “Must Haves” are those items that never go out of style and that remain current throughout the year, season after season. For the man who is tied to conventions, but who does not ignore fashion trends, the ICONYC pieces are trademark timeless key pieces, to never miss out on style.
The “Fair Deal” represents the fairest value, endowed with the original integrity of the brand, with essential pieces remaining indelible, with a price unchanged throughout the year, giving shoppers great value for their spends.
“The Brand Essence”, the ICONYC line was designed to represent the original essence of the Sacoor Brothers brand: it presents the best that Sacoor Brothers has to offer – simplicity and elegance, without neglecting supreme quality reflecting a European spirit.
There are 80 different styles that integrate a selection of classic suits, blazers, tuxedos, suits, t-shirts, piquet poles, jeans and socks, ranging from the classics to the casual and sportive.
ICONYC is the perfect line for the current man, its authenticity and realness makes it accessible to all.
The ICONYCs are easily identifiable through a dedicated label, featuring the “ICONYC” logo. Shop this line available now in all Sacoor Brothers boutiques across Malaysia and Singapore.
About Sacoor Brothers:
Sacoor Brothers is a well-known international label, based in Portugal. It is the result of the dream of four brothers committed to adding elegance, quality and style to the fashion world. Since the early 1990s, when they opened their first boutique in Lisbon, Sacoor Brothers has continued to expand. It
is now synonymous with a cosmopolitan label, with over 100 boutiques in Portugal, the United Kingdom, Spain, Belgium, Malaysia, the United Arab Emirates, Kuwait, Qatar, Bahrain, Saudi Arabia, Lebanon, Singapore, Malaysia and Indonesia with the majority of locations featuring complimentary tailoring.
In existence for more than 27 years, Sacoor Brothers has grown by defining trends and innovating services and products, setting itself apart by offering excellent tailor-made solutions – a characteristic common to each one of its shops all over the world. The brand is a favourite with celebrities and has dressed well-known personalities from the world of fashion, sports, cinema and television, including famous Hollywood actors Rob Lowe, William Baldwin, Patrick Dempsey, Irina Shayk and Cristiano Ronaldo.
With a personality that consumers identify with, the fashion label with collections for Men, Wen and Kids, including footwear and accessories; represents sophistication with a distinctive code that has made it a premium, across-the board brand.
