Sacoor Brothers has just been chosen by Portuguese consumers as the winner of “Superbrands 2016”, which demonstrates the recognition of the excellence, quality and innovation of products and services that Marca makes available to its customers. The Superbrands award is the most respected universal seal of enduring excellence.
In a world of global commerce and competition, excellence matters above all else. Outstanding brands distinguish themselves through collaborative enterprise, creative marketing, and superior products. These are exceptional brands which stand apart, elevating themselves to the prestigious distinction of being named a Superbrand.
Participation in Superbrands is by invitation only, and offered to the most outstanding brands in their field. Attaining Superbrands status strengthens a brand’s position, adds prestige, and reassures consumers and suppliers that they are buying the best brand in its category.
The Superbrands prize aims to distinguish Marks of Excellence, elected by the consumer and by a Council of personalities. This Council is composed of professionals in the communication, marketing and specialized media sector.
The consumer study is carried out with the only online panel certified in Portugal and has the objective of evaluating the reputation of the Brands through the spontaneous perception they arouse in consumers.
The “Superbrands 2016” award confirms that consumers spontaneously recognize Sacoor Brothers as a brand distinguished by its excellence and its distinctive concept of personalized service, quality and innovation of products supplied. This is the commitment that the Brand has offered its clients since its creation, and is what distinguishes it from others in the market.
Performed by Netquest, this consumer study was based on a sample composed of individuals of both genders, aged 16 years or more, residing in Portugal. A total of 1005 valid interviews were performed to provide an accurate representation of the country.
About Sacoor Brothers:
Sacoor Brothers is a well-known international label, based in Portugal. It is the result of the dream of four brothers committed to adding elegance, quality and style to the fashion world.
Since the early 1990s, when they opened their first boutique in Lisbon, Sacoor Brothers has continued to expand. It is now synonymous with a cosmopolitan label, with boutiques in the United Kingdom, Belgium, Saudi Arabia, Lebanon, the United Arab Emirates, Kuwait, Qatar, Bahrain, Malaysia and Singapore.
In existence for 25 years, Sacoor Brothers has grown by defining trends and innovating services and products, setting itself apart by offering excellent tailor-made solutions – a characteristic common to each one of its shops all over the world. The brand is a favourite with celebrities and has dressed well-known personalities from the world of fashion, sports, cinema and television, like the famous Hollywood actors Rob Lowe, William Baldwin, Patrick Dempsey, Irina Shayk and most recently Cristiano Ronaldo himself.
With a personality that consumers identify with, the label, with collections for women, men and kids – including footwear and accessories – represents sophistication and has a distinctive code that has made it a premium, across-the board brand.