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XPAX INTRODUCES THE BLACKBERRY CURVE 8520: THE ULTIMATE SMARTPHONE FOR YOUTHS
-Xpax announces pre-registration for the first BlackBerry smartphone with an innovative touch-sensitive trackpad and dedicated media keys-
Xpax, Celcom (Malaysia) Berhad’s main prepaid brand for youths, today announced great news! With the introduction of the latest BlackBerry smartphone, the new BlackBerry® Curve™ 8520, staying in touch with friends anytime, anywhere through social networking is made so easy, and gives youths the ability to enjoy the ultimate communications experience. To be the first to grab the BlackBerry Curve 8520 smartphone, customers can now pre-register by filling out their details on http://www.xpax.com.my before September 25.
An acknowledgement email will be sent to customers upon completing the online pre-registration, making them the first customers notified on the availability of the BlackBerry Curve 8520 smartphone, along with pricing and packages. Early birds who pre-register and purchase their smartphone will enjoy extra savings and receive free BlackBerry accessories.
Dato’ Sri Shazalli Ramly, Chief Executive Officer of Celcom (Malaysia) Berhad said, “In the last few years Xpax has gained tremendously in the youth segment. We see this offering as strategic to win the youth market, by connecting into the social networking and instant messaging culture desired by youths today. By exercising behavioural segmentation to learn more about our customers, paired with Celcom’s reliable high-speed network, we believe that expanding the BlackBerry experience to youths will prove to be beneficial in fulfilling their desire for instant mobile connectivity.”
The features of the BlackBerry Curve 8520 smartphone will allow customers to keep everyone “in the loop” from anywhere and at anytime. With popular instant messaging applications such as Windows Live Messenger, Google Talk, Yahoo! Messenger, and ICQ readily available, customers can chat while on-the-go, helping them stay in touch for both work and play,” he added.
Celcom offers customers in Malaysia a range of BlackBerry smartphones including the BlackBerry® Curve™ 8310, BlackBerry® Curve™ 8900, BlackBerry® Bold™ and BlackBerry® Storm™, and now, the new BlackBerry Curve 8520, which are coupled with the best data network in town. Celcom is determined to bring the best BlackBerry smartphone experience to its customers.
The BlackBerry Curve 8520 smartphone includes the following features and functions:
- Full-QWERTY keyboard and touch-sensitive trackpad for reliable, responsive typing and navigation
- 256MB Flash memory and a 512Mhz next generation processor for enhanced performance
- Premium phone features including voice activated dialing and Bluetooth (2.0) support for hands-free use with headsets, car kits, stereo headsets and other Bluetooth peripherals
- 2 MP digital camera with zoom and video recording
- Advanced media player for music, pictures and videos, with dedicated media keys and a 3.5 mm stereo headset jack, plus BlackBerry® Media Sync, which makes it easy to quickly sync music from iTunes® or Windows Media® Player with the smartphone*
- BlackBerry® Internet Service support for access to up to 10 supported email accounts, including most popular ISP email accounts such as Yahoo!®, Windows Live™ Hotmail®, AOL® and Gmail™; and BlackBerry® Enterprise Server support, which provides advanced security and IT administration features for corporate deployments
- Expandable memory via hot swappable microSD/SDHC memory card slot, supporting up to 16 GB cards today and expected to support next generation 32GB cards when available; a 2GB card is included
- Built-in Wi-Fi (802.11 b/g)
- Quad-band world phone: EGDE/GPRS/GSM (850/900/1800/1900 MHz)
- 1150 mAhr removable/ rechargeable battery
To learn more about the BlackBerry Curve 8520 smartphone, visit www.blackberry.com/curve8520
* Certain music files may not be supported, including files that contain digital rights management technologies.
