Room Promotion For Tune Hotels In Hat Yai And Pattaya

10 BAHT ROOM PROMOTION FOR TUNE HOTELS IN HAT YAI AND PATTAYA
Company goes ahead with scheduled opening despite floods in show of confidence

BANGKOK, 8 November 2011 – In a show of long term commitment and confidence towards Thailand and its economy, the pioneering value hotel brand Tune Hotels is pressing ahead with the opening of its hotels in Hat Yai and Pattaya, scheduled for December and February respectively.

This announcement comes amidst uncertainties prevailing in the Kingdom due to massive flooding for the past few months. Tune Hotel Hat Yai will open on 16 December 2011 while Tune Hotel Pattaya will receive its maiden guests on 17 February 2012.

To help boost its effort in restoring confidence and bringing back tourists to the Land of Smiles, Tune Hotels is throwing a 10 Baht promotion for rooms at both Tune Hotel Hat Yai and Tune Hotel Pattaya. The promotion is offered exclusively online at www.tunehotels.com and bookings can be made from 8 November 2011 until 18 November 2011. The rate is available on a first come, first served basis, for stay period starting from the respective hotel’s opening date until 30 November 2012. (THB 10 is equivalent to about RM1 / Rp 3.000 / US$ 0.30 / GBP 0.20)

Group CEO of Tune Hotels, Mark Lankester said: “The current floods have been one of the worst calamities ever faced by Thailand in recent history but as was proven over and over again, the Thai economy and its people will emerge stronger after each episode and this time it will be no different. Tune Hotels is pleased to be part of and contribute to the nation’s recovery process. The opening of Tune Hotels in Hat Yai and Pattaya during these difficult times is proof of Tune Hotels’ determination to be an active player and contributor to the Thai economy especially in the tourism industry.”

“It’s a contrarian strategy but we are 100% behind Thailand and have 100% support for its people. We want to do our small part in helping to enhance investment and tourism in the economy and of course providing jobs at these hotels. Despite the physical destruction caused by the floods, it is the friendly nature of the Thais that keeps the tourists and visitors coming,” Lankester added.

Apart from Hat Yai and Pattaya, Tune Hotels rollout plan in Thailand for 2012 would include Asoke in Bangkok and Patong in Phuket. Elsewhere, more hotels are scheduled for opening in the Philippines, Indonesia, Malaysia, the UK, Australia and India.

Tune Hotels currently operates 10 hotels in Malaysia, two in Bali, Indonesia and one in London, England.

Noting that about 30 new Tune Hotels will be opening in the next 15 months, Lankester said: “I would like to encourage guests to stay connected with Tune Hotels via our Facebook page to keep tab of the latest openings and promotions. More Tune Hotels are scheduled for opening in the UK, the Philippines, Thailand, Indonesia, Malaysia, India and Australia, that will give our guests even more options for travel destinations and it’s going to be really exciting.”

Tune Hotels has successfully pioneered a branded value hotel brand with the concept of pay-as-you-use that has become hugely popular amongst travelers from across the world. Under the concept, guests only pay for room rates with the option of adding on other amenities like towels & toiletries, air-conditioning, in-room wifi and satellite TV service at selected hotels.

By adding more rooms to its network, Tune Hotels has significantly improved its operational efficiency and decided to cease administration fee that it previously charged for each booking since January this year. Guests enjoy even more savings of 20% when pre-book Comfort Package that includes towels, toiletries and air conditioning credits online. Selected hotels are offering the Plus Package that bundles television and in-room wifi, representing 30% savings for online booking.

Its popularity and high service quality have earned Tune Hotels numerous accolades. It was recently named among Top 20 Most Innovative Brands in Indonesia by MIX magazine, the country’s leading marketing communication publication. Standing at number nine, Tune Hotels was the only hotel brand on the list. Tune Hotel Westminster in London was awarded a Certificate of Excellence by the world’s largest travel website TripAdvisor, as a “result of consistently great feedback” from hotel guests while the guide portal About.com ranked Tune Hotel Westminster as No 1 among Top 10 Cheap London Hotels.

For real-time updates and promotion alerts, guests can stay connected with Tune Hotels via Facebook at www.facebook.com/tunehotels and on Twitter via www.twitter.com/tunehotels.

For booking and further information, visit www.tunehotels.com.